BrandShare is Walmart’s exclusive partner for the creative development, production, fulfillment, distribution and management of the Walmart Beauty Box and Walmart Baby Box. BrandShare also manages all aspects of the Walmart Grocery Welcome Bag, Walmart.com E-commerce Sampling and Walmart.com Request-Based Sampling.

Walmart.com E-commerce Sampling

Deliver product samples, branded content and coupons inside Walmart.com merchandise shipments exclusively through BrandShare.

 

Distribute Walmart-approved product samples & inserts at quantities of up to 4 million per month.

Walmart.com Sampling Delivers Results for Leading Brands

New Anti-Perspirant Launch

Product Trial: 94%

Purchase Conversion: 32%

New Snack Bar Launch

Product Trial: 98%

Purchase Conversion: 26%

Walmart Beauty Box

The nation's leading beauty subscription box delivers high quality HBA samples to subscribers while prompting sales lift increases of nearly 6%.

 

beautybox.walmart.com

#walmartbeautybox

Subscribe

PARTICIPATING BRANDS

Participate

Walmart Baby Box

A targeted, subscription-based opportunity for new and existing parents to receive a treasure trove of baby product samples.

 

babybox.walmart.com

#walmartbabybox

Subscribe

  • Walmart Prenatal Box
    Walmart Prenatal Box
  • Walmart Prenatal Box
    Walmart Prenatal Box
    Includes products and samples targeted at expecting families before the baby arrives, as well as special items for parents-to-be.
    Subscribe
  • Walmart Newborn Box
    Walmart Newborn Box
  • Walmart Newborn Box
    Walmart Newborn Box
    Features products and samples suited for families with a newborn baby or infants up to 12 months.
    Subscribe
  • Walmart Toddler Box
    Walmart Toddler Box
  • Walmart Toddler Box
    Walmart Toddler Box
    Presents age-specific, high quality products and samples for young children ages 1–3.
    Subscribe

PARTICIPATING BRANDS

Participate

Walmart Grocery
Welcome Bag

New Walmart shoppers receive this surprise bag of products upon picking up their orders or during home delivery.

 

In fiscal 2015, Walmart reported that categories featured in the Welcome Bag experienced sales lift numbers as high as 492% compared to 60 days prior to the program.

Participate

Walmart Back To College Bag

Activate new students on campus during Freshman Orientation for Back To School season.

 

Back To College Bags are distributed in dorm rooms and registration areas, representing a great opportunity to deliver targeted product samples, full-size products, incentives, custom creative and informational bundles.

 

In 2016, 250,000 bags were distributed on campuses within 15 miles of a Walmart location.

View #WMTU POSTS

Walmart Teach Tote

Reach, engage and inspire our nation’s educators with this targeted campaign delivered to 250,000 teachers.

The Walmart Teach Tote contains samples, full-size products and incentives across multiple categories such as snacks & beverages, health & wellness, home & entertainment, skin & personal care, retailer coupons, craft items & school supplies and sweepstakes & giveaways.

 

BrandShare partnered with School Family Media to leverage their unmatched connection to PTO and PTA groups at K-8 schools nationwide.

PARTICIPATE

PTO SIGN UP

Walmart.com

Request-Based Sampling

BrandShare has partnered with Triad Retail Media to fulfill sample requests featured on Walmart.com banner ads. Our program includes microsite development, list management, package design and fulfillment.

MEDIA GROUP

275 Madison Avenue

Suite 1305

New York, NY 10016

646.476.6088

RETAIL OPERATIONS

1125 Lancaster Avenue

Berwyn, PA 19312

610.993.0500